Podcasting Tips for Moms in Business: Monetization Strategies for Content Creation, Brand Visibility, and Online Marketing for Business Growth for Mompreneurs

15. How to Choose a Profitable Niche

Whitney Gardner Episode 15

*If you are listening to this show after 10/1/24 - this episode was a part of Bold Mama Boundaries (the previous show) - since then there has been a rebrand - but the information in this episode is still relevant to helping mompreneurs thrive in every aspect of their lives!*

In this episode, Whitney Gardner discusses the importance of choosing a profitable niche for your online or coaching business. She shares her own struggles with finding the right niche and emphasizes the need for alignment and passion. Whitney provides a step-by-step process for choosing a profitable niche, including identifying your interests and strengths, understanding your ideal client, and researching market demands. She also highlights common mistakes to avoid when choosing a niche.

Takeaways

  • Choosing a profitable niche is crucial for the success of your coaching business.
  • Your niche should be aligned with your interests, strengths, and passions.
  • Understanding your ideal client and their specific problems is essential in choosing a niche.
  • Researching market demands and testing your niche is important before committing to it.
  • Avoid common mistakes such as being too broad, not targeting a specific demographic, and choosing a niche solely based on passion.

Chapters

00:00 Introduction and Importance of Choosing a Profitable Niche
04:15 Defining a Niche and Common Mistakes
08:59 Step-by-Step Process for Choosing a Profitable Niche
13:05 Staying Flexible and Open to Pivoting in Your Niche
16:21 The Key Foundation: Choosing the Right Niche

Connect

Thank you for listening! Connect with Whitney Gardner on Instagram: @theboldmamaco

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CONNECT WITH WHITNEY:

Instagram: @theboldmamaco
Email: theboldmamaco@gmail.com